During a certain period of time in every year, business owners send out gifts to their employees, customers, managers and so on. It is a very important aspect of marketing mix in a corporation and it needs to be handled perfectly. There are many laws and limits for different companies and institutes, so before corporate branded gifts giving you need to carefully read those rules and terms. In some corporations it is forbidden to give gifts and in the others there are many limitations. It is very important that you consider the timing when you give gifts. You do not want your gift to be inappropriate or offend someone. There are ways to select the right gift that are appreciated and helps you maintain a better relationship.How to select the right gift
When you select the right gift you need to make sure about the presentation as well. You can also write a handwritten card to show your appreciation and say a couple of word to them. And finally you need to be careful about the placement of your logo on the gift. It is important that people see your logo on the gift but if you make the promotion too obvious the gift loses value as it is more of an advertisement than a gift of appreciation.